Digital Marketing Maturity Audit

Service Description

As per a Gartner report, "A Low-Effort, Digital Buying Experience is the Key to Accelerating Revenue Growth for B2B Sales Organizations in COVID. Many organizations that fail to adapt to this change, leading to lost and stalled deals.” GrowthSutra team has designed proprietary tool to assess digital marketing maturity of an organization. This tool not provides insights on AS-IS channels/apps/programs but also enables industry benchmarking and design TO-BE strategies. GrowthSutra Digital Maturity Audit helps to systematically understand if digital marketing channels of your business are operating optimally. Key take aways are: -Highlight digital marketing successes -Pinpoint areas of improvement -Recommend course correction GrowthSutra Digital Maturity Audit process is a phased wise approach: Phase 1. Business Inputs : Gather insights from various business stakeholders on critical business goals and expectations for digital channels. Phase 2. Analysis: The team works with a proprietary “digital marketing maturity” framework and develops a qualitative and quantitative scorecard and list of recommendations. Phase 3. Reports and recommendations- At the conclusion of the audit, a report and a set of recommendations are finalized and presented ideally in a workshop mode. Book a session with GrowthSutra Advisors.

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